Sunday September 13 is Grand Parents day. Do something nice for your grandparents.
Here is a good example of filling the valleys in your business cycles.
In the flower business you probably have four main sources of income:
- Mother's Day
- Valentines Day
What can you do to fill in the valleys between?
Find other days or events to leverage your business. Ken Bolt of Brant Florist in Burlington, ON is a savy online marketer. Check out his website at http://www.brantflorist.com/
He promoted Grand Parents Day on his website and sent colorful reminders by email to his list. Most likely Grand Parents Day won't come close to Mother's Day for flower sales but I bet that it will be better for Ken Bolt than most others.What creative promotions can you do to fill in your valleys?
Marketing Expert and Author