Thursday, May 07, 2009

I'm in marketing - I'm not trying to sell you anything

"I'm in marketing - I'm not trying to sell you anything."

That's what he said. The conference presenter from a software company associated with the richest man in the world. What a stupid thing to say. Either he was purposely telling a lie or just terribly stupid.

Everyone is selling something and marketing folks often fool themselves into thinking that they are not selling anything.

What a stupid thought. Marketing only has one purpose - that is to help sell something.

And this marketing representative from Microsoft had the stupidity to claim that he was not selling anything. He was in marketing and according to him marketing had some nobler purpose.
He seemed to suggest that selling something was beneath marketing.

I won't tell you his name unless you are Bill Gates. Please don't punish this marketing fool - just educate him.

George Torok
Marketing Speaker
Marketing Expert


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